Drunk Elephant C-Firma Day Serum, $80
I mentioned in my June favorites that buying Drunk Elephant C-Firma Day Serum. I adore this damn serum. A colleague and paled at the cost when I sang its praises; I understand. I love it, plan to repurchase, and still recoil from the price tag.
Gun Shy
Short of tools like my Luna Mini or Clarisonic Mia2, I don’t tend to spend much on individual products. With a few exceptions, I’m generally of the opinion that beauty need not break the bank.
Being young (enough – and only for now, don’t worry, this isn’t a cocky statement) and skeptical of products promising miracles, I pass on a lot of prestige and luxury skincare. Aside from my tools, none of my skincare routine is prestige at this point!
Too Young?
Never. As far as I’m concerned, mid-twenties is a perfectly reasonable time to reconsider your approach to skincare even if you aren’t suffering a skin mutiny as I was.
Once my acne was under control, I decided my skin could use a boost in the liveliness department. Although I find makeup fun, I much prefer to have healthy, radiant skin than to need to slap on product to fake it.
Mid-twenties is not too young to start anti-aging products – and with a demanding career, my skin was looking a bit tired. I don’t want or need anything hardcore. No retinol here (at this stage in my life). But I do have under-eye circles, some dullness and uneven tone, etc. I decided that Vitamin C was the place to be for my needs right now.
Influences on my Purchase Decision
A blog I’ve followed for years and implicitly rely on touted Ole Henriksen’s Truth Serum but when I got into reviews and other comparisons, many sources seemed to suggest the Drunk Elephant product to be superior. Part of this is packaging, part is the concentration and type of Vitamin C itself, and the other part of are the other ingredients. I was leery about spending that much on a type of product I’d never tried before, so I kept searching.
Interestingly, although Stefanie Nicole (check out her channel here) has a YouTube channel, she works in the beauty industry on the manufacturing and distribution side of things. She also has a no-nonsense attitude that resonates with me. I appreciate her willingness to say, “I didn’t care for this,” or, “This product didn’t perform well for the price.” We need more of that! In this case, Drunk Elephant C-Firma does, in her opinion, perform well for the price.
Upon hearing her ringing endorsement of Drunk Elephant C-Firma Day Serum, I decided to splurge during the Spring BI/VIB Sale. My skin was consistent at that point (not as stable as it is now, but better!), and I felt comfortable adding a variable.