
I haven’t found the courage to color my own hair altogether. I am, however, brave enough to undertake smaller, lower-risk color-adjacent jobs myself. Like glossing, toning my highlights is a perfect example of a low-risk, usually professional procedure I’m willing to undertake myself.
Until last July, I hadn’t explored, “proper,” toners or heard of Wella Color Charm Demi Permanent Hair Color. I’m risk averse, so I had been employing purple toning shampoo to tone down brass with this method.
About five months after my last balayage appointment, I decided to take a stab at toning my highlights properly. After several hours of research, I decided to try toning my highlights with the Wella Color Charm Demi Permanent Hair Color line.
Note: I am not a licensed hair professional; I have not gone to beauty school! I’m a STEM professional and like reading and learning for fun. Although I feel comfortable making these decisions for myself, I recommend you do your homework before taking the plunge into DIY chemical treatments.
Fortunately, Wella Color Charm Demi Permanent Hair Color and other Wella products aren’t all pro-only and any ol’ person can buy from Sally Beauty or Amazon.
Selecting the Correct Toner Shade
First, assess your toning goal. My goal was to cool down the brassiness/warmth that my balayage highlights had accumulated over time. Depending on your hair, you might seek something with neutral or cool/ash tones to achieve this goal.