IT Cosmetics Star Foundation Brush

On Sunday, I opened an Ulta email to find this IT Cosmetics Star Foundation brush.

IT Cosmetics Star Foundation Brush

First, let us deviate for a piece of personal trivia. Some people like hearts and heart motifs. Some people like polka dots. I, however, am partial to stars. I don’t necessarily want to wear them (okay, in pajamas I do), but I find them cute and enjoy looking at them.

80% of the time I am in a store (wait…what are stores? Do you remember stores? Pepperidge Farm remembers.), when I go, “Oh! That’s cute,” I’m reacting to something silly with stars on it. A mask? A lampshade? A throw blanket? 3-ring binder? As the trendier youth would say, “Fuck me up, fam.”

…so, all of that to say the IT Cosmetics Star Foundation Brush fully, unapologetically triggered my, “AHH, cute!” reflex. The bristles! The ferrule! the print on the handle!

–but, don’t worry; I didn’t hit my head. It also triggered my, “You guys serious?” one.

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L’Oreal Voluminous Deep Burgundy

Like many mascara-wearing people, black is my go-to. To be precise, my perennial favorite is L’Oreal Telescopic Carbon Black ($9), is always in stock in my vanity. Last time I stocked up on mascara, though, I decided to try something a little different for me: non-black mascara. L’Oreal Voluminous Deep Burgundy ($7) comes in a washable formula and is a little different, but not shocking.

So Edgy Of You (Not)

We’re not talking Euphoria-level adventurousness, here, though; L’Oreal Voluminous Deep Burgundy does not excude drama the way bright yellow, pink, or blue do. Indeed: I would wear navy but not bright blue.

Burgundy is not generally considered a soft shade, but when applied to lashes it comes across as a neutral. It is just slightly more fun than brown and note even remotely loud.

To most onlookers, it looks like any mascara; for me, a little softer than my usual, but still definitely providing richness and definition to my lashes. To you, the wearer, and to those with an eye for detail, though, it is ever so slightly burgundy.

For those of you living in a video-conference-centric world, most webcams in use by us mere mortals aren’t going to betray your departure from the norm. If anything, L’Oreal Voluminous Deep Burgundy comes across a little softer – so I tend to reach for a black so I look more awake on camera.

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From the Draft Folder: Euphoria Makeup

I have a slew of things in my drafts folder, stubs of pieces that didn’t pass my perfectionist B.S. I’m trying to get better about that, so here’s one from Octoberish 2019.

Have you seen HBO’s Euphoria?

If you haven’t (especially now in 2020), you’re wrong. The show is fantastic. Run, don’t walk.

Euphoria Makeup - Maddy

Beyond the show itself, the makeup in Euphoria is phenomenal. I haven’t felt particularly inspired to do anything, “fun,” or out of my norm in a while; my handful of daily, go-to looks make me feel professional, polished, and pretty.

Euphoria - Jules

But damn, Euphoria has me craving neon and rhinestones. As I am neither Gen Z nor extraordinarily fun, my existence doesn’t afford me occasions to do this ridiculous stuff.

But!

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October 2019 Favorites

October 2019 FavoritesOctober 2019 Favorites
1. Becca Backlight Priming Filter, $39 / 2. Pointed Cotton Swabs, $3 / 3. The Ordinary 7% Glycolic Acid Toner, $9
/ 4. The Ordinary 10% Lactic Acid + 2% HA, $7 / 5. Makartt Nail Drill, $58

It’s been six months since I made a favorites post. Ayeee. Just in time to take advantage of the November Beauty Insider sale, though, if the prestige items intrigue you! Let’s jump into it.

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Worth it? elf Wow Brow Gel

elf wow browelf wow brow gel, $4

I was browsing through Target’s beauty aisles – as a basic white girl is wont to do – seeking NYX Milk pencils. En route, I happened to spot elf Wow Brow gel. The name is reminiscent of a Benefit product, but this does not phase me. For $4 per 0.12 oz pop, I decide to try this fiber-containing formula even though I’m not currently in the market for brow products (currently using Anastasia Dipbrow Gel ($9-18) that is SO NICE and yes I still need to write about it).

Packaging

Like all elf products, elf Wow Brow packaging is unassuming in a black cylinder. Some people want to be seduced with packaging – and don’t get me wrong; I swoon over Hourglass like the rest of ’em – but I’m comfortable with simple and practical. The spoolie housed inside does not beat benefit’s in Gimme Brow and Gimme Brow+ but for the price difference, I’ll live. (Hell, I may be able to clean a Gimme Brow+ spoolie and use it if I must).

Color Selection

Examining the five shade selection, I couldn’t decide what I needed; I grabbed two. As it turns out, elf’s interpretation of Taupe differs both from my understanding of the shade as well as most other brow product manufacturers, so I grabbed it and what they deem Neutral Brown. Neutral Brown seems closer to what I expect from a Taupe shade.

Here they are in real life.

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Becca Backlight Priming Filter

Becca Backlight Priming filterBecca Backlight Priming Filter, $40

Megawatt highlighting isn’t for me. I do like, however, boasting a little glow without going full disco ball chic. Usually, I strategically cocktail luminizing and highlighting products with my BB Cream. Lately, though, my current go-to method with Becca Backlight Priming Filter is, I’ve come to believe, better.

The product normally retails for around $40 for an ounce. I found it at Costco for around $18 at one point – so I bought it to try. An ounce doesn’t sound like much, but a little goes a very long way and lasts forever-and-a-day.

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