
In this space (skincare, beauty, adjacent), everyone is trying to sell you something. Though, for that matter, I’d argue that in most spaces, someone is trying to sell you something these days.
So:
Have you ever considered just … not buying shit just because someone suggests you should?
Sit with that for a minute.
This blog earns a small commission if you order through Amazon links (through the affiliate program), but I have ethics and don’t recommend things I don’t believe in, unlike some. To me, this platform is identical to telling my best friend that I found a cool thing she might like – or telling her something I tried is absolute BS and to avoid it.
After all, you’ll notice I’m not exactly posting frantically trying to push the Hot New Shit at you. I posted about the burnout of it all five years ago.
It has been and remains stunning to me that people will just mindlessly purchase and consume not even because they want an item, or because they need an item, but just because so-and-so told me to buy it. Maybe it was Oprah. Maybe it was a magazine. Maybe, more likely today, it is your preferred influencer.
Why?
I’m not saying you can’t or shouldn’t ever buy something you’re introduced to this way. But it has become so ridiculously normalized to “ooh, click, buy” whatever is being fed to you. It is bizarre. Did you need it? Did you even actually want it? Or are you just conditioned to buy because the algorithm that feeds you whoever you’re reading or watching said so?
Stop that! It is silly! It isn’t in service to your future. It creates waste, it feeds the oversaturated marketing and influencer mess.
The Bottom Line
Whether it’s beauty or home goods or … whatever, honestly, stop reflexively adding to cart and checking out. Your wallet will thank you for breaking the cycle and not buying things impulsively because some algorithm or insincere influencer said you should.



